SEA Community Hub Proposal: The Onchain Creator Hub ✧

The Onchain Creator Hub ✧

Summary of Proposal

Last week’s news of Meta Spark winding down devastated many creators around the globe. This news alongside many others we’ve read over the years act as a strong reminder that what we create on the internet today does not belong to us – the patrons of the internet.

This hub aims to help attendees understand the future of onchain creativity and its potential to drive mainstream Ethereum adoption, brought to you by a group of builders with technical expertise and industry knowledge on the multifaceted challenges and opportunities within the onchain creator space. By understanding the Onchain Creator Economy, you will also learn about how onchain creators are collectively earning millions of dollars in rewards through applications built on Ethereum.

Through demos, workshops and panel discussions, attendees will walk away with new knowledge and exciting ideas on how we as patrons of the internet can truly capture value for the things that we create on the internet.


Motivation and Rationale

How would this community hub enhance attendee experience?

Consumer crypto is one of the most prominent ways to onboard the next millions and billions of users - and one of the core drivers is onchain creation. This hub will be a dedicated space for creators, developers, and enthusiasts to connect and collaborate on the future of onchain creativity through hands-on demonstrations of onchain creation tools, platforms and protocols, networking opportunities with like-minded individuals building within the onchain creator space.

How would this compliment the main programme that is happening at Devcon?

While the main programme at Devcon is likely to focus on technical aspects and broader Ethereum developments, this community hub offers a deep-dive into the creative side of the Ethereum ecosystem by providing a bridge between technical discussions and real-world applications. It will also demonstrate the tangible impact of Ethereum on creative and cultural applications. Attendees will get to connect with teams that are actively building within the Onchain Creator space e.g. Zora, Ethereum Story, Base, Uniswap, Archetype, Optimism, Mint, 2077, Cyber, Superchain.eco.

Why is this topic significant, and why is a community hub the best format to address it instead of a talk or workshop at the main conference?

The majority of creators today live on platforms like Instagram; most likely have not learnt about the positive impact of creating onchain.

Onchain creators represent a major driver for mainstream Ethereum adoption as the technology helps unlock new economic models and ownership opportunities for the creative industry. A community hub is the best format for this topic because it allows for informal discussions, hands-on experimentation, organic exchange of ideas and is ultimately a more inclusive environment for both technical and non-technical individuals who are interested in Onchain Creator space.


Implementation

The general theme of this hub is an “Open Creation Space” where attendees can experiment with tools and connect with the team throughout the programme.

Production requirements

  1. Displays for showcasing digital art and interactive projects
  2. High-quality audio system for music and sound art (if possible)
  3. Laptops showcasing onchain creation apps and developer tooling for hands-on learning
  4. Comfortable seating areas for informal discussions
  5. Portable projector and screen for impromptu presentations by ideathon participants

Programme (WIP)

Day 1

  • Hub Opening: Introduction of the Onchain Creator Hub
  • Interactive Demo: “Post Onchain for the First Time”
  • Panel Discussion: “The Future of Onchain Creation”
  • Workshop: “Protocol and SDKs for Creative Technologists”

Day 2

  • Creator Showcase: “Successful Onchain Creators and Collectives”
  • Interactive Session: “Helping Ethereum Shape Its Identity Onchain”
  • Workshop: “Onchain Metadata”
  • Ideathon

Day 3

  • Creator Showcase - “Onchain Creators in Southeast Asia”
  • Interactive Demo - “Collaborative Creation Onchain”
  • Workshop - “Becoming a Cryptonative Creator”
  • Panel - "What’s next for Onchain Creativity”

Team

The following list of builders have agreed to cosign this proposal. We will only begin finalising the logistical coordination of the hub subject to this proposal being accepted.

Zora
Dan Oved
Iain Nash
Isabella Smallcombe
Rohan Kulkarni
Isaac Ng

Base
Juan Leal
Serra Saridereli

Ethereum Story (Feature documentary Vitalik: An Ethereum Story)
EthereumFilm - Linda Xie, Zach Ingrasi

Uniswap
Masha Healy
Stevey Trom

Optimism Collective
Binji
JJ

Archetype
Katie Chiou

2077 Collective
Emmanuel Awosika

Crowdmuse
Maz

Mint
Rose Quan

Cyber
Ricky Wang
Diego Alvarez

Superchain.eco
Luuk Weber

Why are we best suited to drive this community hub? What expertise do we offer in this topic?
Our collective is made up of individuals well-suited to drive this hub for our diverse and complementary understanding of Onchain Creators. Our experience spans across creating industry-leading infrastructures (Base, OP, Cyber, Mint), driving adoption through world-class applications (Zora, Uniswap, Crowdmuse), building communities (2077, Superchain.eco) and expanding the narrative of Onchain Creativity (Archetype, EthereumStory).

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Stoked to support this Hub proposal and support onchain Creators! We will have a full video content production team on the ground and would be down to record some of the talks and interview creators

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Big thanks to Issac for organizing this proposal! I’m Rose from Mint, the Layer2 for the NFT industry, and we’re fully supportive of fostering more onchain builders and driving the growth of the onchain economy.

We’re excited to back this initiative and can’t wait to connect, collaborate, and explore onchain creativity with everyone.

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I’m a digital artist and I will be at Devcon. Commenting to express my support for this initiative! There is so much going on in the onchain art world right now that I feel making this time and space available would be a huge complement to the main event.

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great idea! we should record and mint them irl at the hub location.

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looking forward to collaborating on this hub!

absolutely! love your profile on zora - would be amazing to showcase your work and even have you join as a panelist if we organise one.

Huge thank you to @isaaccyn for taking the initiative to lead on the onchain creator hub! Onchain Creators are a vital part of Ethereum and we’d love to see them represented!

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Excited to support this initiative for onchain creators. Bridging those that are building technology and those using it for deeper discussions and educations is super important and would love to see it take place in the form of this creator hub :sunny: Thank you @isaaccyn for putting together this proposal!

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huge thank you to you and binji for contributing to this proposal!

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Really excited to see this proposal from @isaaccyn for onchain creators.

Some other ideas I can add from the my perspective:

The Zora Protocol Team can host a few developer-focused workshops on:

  • Metadata (Previously I’ve spoken about metadata standards at Devcon Bogota and NYCNFT)

We can also make a hardware demo with SDKs for the space – where visitors can choose to mint a artwork with a physical token given out at the space.

I previously really enjoyed hosting a physical compute workshop that displayed NFTs and had some fun hands-on soldering and NFT selection components at Bogota’s devcon.

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So excited about this proposal!

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wow this would be epic! very excited to for all things creator onchain.

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Massive thanks to the team for putting together this incredible proposal! I’m Ricky from Cyber, the Layer2 for social, and we’re thrilled to back initiatives that empower onchain creators and expand the web3 ecosystem :heart:

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Would love to see the Metadata workshop! Happy to contribute to this from the POV of unique technical challenges and solutions for different media types like video. Also curious how new ochain IP protocols like Story may be tackling this

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Love this proposal !

both are great ideas!

  • a workshop on metadata
  • NFT hardware demo with SDKs

definitely a topic for discussion!

would love to collaborate with you on this :slight_smile:

Love to support & help. farcaster early user, ethereum film early supporter, always love to see how we make blockchain work for creators, better distribution, less value extraction.

building an identity layer for onchain social and creator economy, love to discuss on collaboration (e.g. pilot integration in some of the sessions for attendees)

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agreed on better distribution, less value extraction. there’s a positive-sum world that we can build here with creators :slight_smile:

what are 2 - 3 discussion points on identity layer that you’d like to share? keen to hear!

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